Recruitment Marketing Public

Employee Connections (EC) introduces new templates and content blocks that allow you to build an interactive, branded candidate community directly within your Recruitment Marketing site. These tools support candidate engagement by showcasing discussions, employee ambassadors, live chats, and Q&A functionality, giving candidates more ways to learn about your organisation.

For general Content Management System (CMS) training, start with Managing Recruitment Marketing Pages.

Employee Connections Content Blocks

Employee Connections provides a suite of new CMS blocks specifically designed to surface discussion content, employee profiles, and interactive features across your Recruitment Marketing pages. These blocks can be flexibly placed anywhere within the CMS to support a wide range of layouts, landing pages, and campaigns.

Accessing the Page Editor

For instructions on how to access the Page Editor and add a row, see Content blocks for details.

Employees Block

This block type displays a rotating carousel of current Employee Ambassadors, including their image, name, and top employee advice. Each profile card includes a link to view the Ambassador’s full profile.

To add the Employee content block:

1. From the Content Block Library, under Employee Connection blocks, hover over Employees and click Add.
2. This block will display the message "The employees carousel will appear here" when in the Page Editor. Hover over the block and click the Edit Block icon.
3. Set the Number of rows of Ambassadors. This enables you to control the number of rows that appear inside the carousel.
4. Click Save.

Employee Profile block

This block type displays the Employee Ambassadors' profile, including their image, name, top advice, a prominent "Ask me a question" button call-to-action, and supplementary biographical details.

To add the Employee content block:

1. From the Content Block Library, under Employee Connection blocks, hover over Employee Profile and click Add.
2. This block will display the message "The employee profile will appear here" when in the Page Editor. Hover over the block and click the Edit Block icon.
3. Set the relevant page for the Ask a question link field. 
4. Click Save.

Discussions (list) block

The block type displays a compact list of discussions currently published on the public-facing platform. Each item shows the discussion question and provides a direct link to view the full discussion details. 

To add the Discussions (list) content block:

1. From the Content Block Library, under Employee Connection blocks, hover over Discussions and click Add.

2. By default, this block will display the Top Discussions when in the Page Editor. You can dictate the kind of discussions that display in this block. Hover over the block and click the Edit Block icon.

   

3. Set the Discussion type and select Top Discussions, Most recent, or Category specific discussions.
4. Set the Max number to display to control the number of discussions that are displayed in this block.
5. Click Save.

Discussion Search Results block

This block type is only available for use on the Discussions search template page. It’s used to display a complete, searchable list of all published discussions on the public-facing platform. It includes a keyword search bar, category filters, and a sort-by dropdown, allowing candidates to easily browse, refine, and discover conversations relevant to their interests. 

To add the Discussion Search Results content block:

1. From the Content Block Library, under Employee Connection blocks, hover over Discussions Search Results and click Add.
2. This block will display the message "This discussion search will appear here" when in the Page Editor. Hover over the block and click the Edit Block icon.
3. Set the Max number to display. This enables you to control the max number of display results that the search box provides.
4. Click Save.

Single Discussion block

This block type should only be used on the Discussions template page. It’s used to display the full interface of an individual discussion. It shows the question, the employee or candidate who asked it, the associated category, timestamps, number of views, and all replies. It also includes the built-in tools for candidates to post a comment or continue the conversation. 

To add a single Discussion content block:

1. From the Content Block Library, under Employee Connection blocks, hover over Discussion and click Add.

This block will display the message "Discussion unavailable in editing mode" when in the Page Editor. 

In addition to offering the discussion interface, the Discussion content block enables candidates with the ability to mark discussions they consider important as favorites via the Add To Favorites button. Furthermore, candidates are also provided with a View Favorites button. Which directs them to their candidate profile to view their currently favorited discussions.

Discussion Creation block

This block provides the interface that candidates use to submit new questions to be published as discussions. It provides fields for entering the question, adding optional details, selecting an Employee Ambassador to direct the question to (optional), and choosing whether to post anonymously.

To add the Discussion Creation content block:

1. From the Content Block Library, under Employee Connection blocks, hover over Discussion Creation and click Add.
2. This block will display the message "The discussion creation form will go here" when in the Page Editor and will appear blank in Preview mode until you view the live page. 
3. Click Save.

Webpages

Template Pages

Employee Connections provides three additional template pages that are now available in the CMS. These templates are pre-configured to display Employee Connections content and can be fully styled and managed using the page editor.

To access these templates, navigate to the side menu, under Content, click Career Website.

Discussion Template Page

This template page is designed to display the full details of a single discussion. It automatically renders the single Discussion block, including the question, author details, timestamps, view count, and all replies, and provides space for additional supporting content. Common elements on this page include an Ask a Question button and a Top Discussions or Related Discussions list in the side panel. This page serves as the primary destination for viewing and engaging with an individual discussion.

Discussions Search Page

The template page provides a complete overview of all discussions currently published on the public-facing platform. It is powered by the Discussion Search Results block, giving candidates access to filtering, sorting, and keyword search tools. This page serves as the central hub for browsing and discovering conversations across all Employee Connections categories.

Employee Template Page

The template page displays the full profile of an Employee Ambassador. It showcases their discussion categories, top employee advice, profile responses, career journey, education background, and any additional information they have chosen to share. This page provides candidates with a complete “get to know me” view and includes a link or call-to-action (CTA) to ask the Ambassador a question directly.

Landing Pages

In addition to the template pages, three new landing pages can be created to deliver tailored Employee Connections experiences. These pages are built using CMS content blocks and offer full flexibility for design, layout, and branding. They are ideal for creating a homepage-style Employee Connections hub, providing a dedicated space for candidates to submit questions, and showcasing all Employee Ambassadors in one location.

To find your EC landing pages, first, you need to navigate to the Web Campaign that contains them.

1. From the side menu, under Content, click Web pages.

2. Under the Web Campaigns tab, look for the relevant campaign, in this example, EC Test Environment.

   Note:

   We recommend creating a dedicated Web Campaign specifically for all your EC pages to make them easier to locate and manage.

3. From here, you can choose to view and edit the landing page content as you see fit. Refer to the details below on the description and intended functionality of each of these pages. 

Below is a description of each page and its intended functionality. 

• EC Homepage: The EC Homepage serves as the central hub for all EC activity on your careers site. Built entirely with CMS content blocks, this page brings together key engagement components, such as an Ask a Question button, an Employee Carousel, a Search Jobs text block, a Top Discussions list, upcoming Live Chats, and optional videos. It provides candidates with a unified entry point to explore discussions, connect with ambassadors, and learn more about your organisation.
• Ask A Question Page: The Ask a Question Landing Page provides candidates with a dedicated space to submit new questions that will appear as discussions on the platform. Using the Discussion Creation block, candidates can enter their question, assign to Ambassadors (optional), and add additional details. An Employee Carousel is often included on this page to highlight available Ambassadors and help candidates direct their questions appropriately.
• Employee Ambassador List Page: The Employee Ambassador List Page provides a complete view of all active Employee Ambassadors. Using the Employee Carousel block (typically configured with multiple rows), this page showcases each Ambassador’s image, name, and featured advice, along with links to view their full profile. It serves as a central directory for candidates to discover ambassadors, learn about their backgrounds, and begin engaging through profile views and questions.

For more on Landing Page creation and editing, refer to the details in Creating a landing page for a web campaign.