Recruitment Marketing Public

The following items are changes and enhancements to the PageUp Recruitment Marketing product.

For other product releases, you can view the latest changes under Upgrades.

Currently being worked on

AI Chatbot Assistant

As the talent marketplace continues to be competitive for many organisations, it is important that you take every opportunity to ensure you are appropriately enabled to engage with an increasingly multi-generational talent community.

We are seeing an increasing preference from certain generations to be able to engage with you in a more informal, conversation style. That's where our new AI-powered conversational chatbot will come into its own.

By offering a conversational chatbot interface that allows potential candidates to search and apply for roles, and find answers to their frequently asked questions, this update ensures you can meet candidates where they are. 

For a sneak peek into the powerful capabilities that the AI Chatbot Assistant can deliver to assist your Talent Acquisition strategy, take a few minutes to review this demonstration:

To learn more about the AI Chatbot Assistant, including information on how the chatbot is configured, refer to Configuring your AI Chatbot Assistant.

For the latest updates on the AI Chatbot Assistant early adopter release, refer to AI Chatbot Assistant.

Career Website: Employee Connection Content Blocks

The authentic employee-generated content created via the Employee Connections module is an important aspect of your Talent Acquisition strategy. We are working on ways to allow you to utilise that content in other areas of your Recruitment Marketing powered career site.

To achieve this, we are building our dedicated Employee Connections content blocks, which can be included in both web pages and email communications to allow you to share that engaging content more widely with prospective candidates.

For the latest information, refer to Employee Connections Content Blocks.

May 2025

Ability to include reCAPTCHA on form based CTAs

Reports indicate that a significant percentage of all internet traffic is now bot traffic, with some estimates suggesting that around 30% of traffic could be considered "bad bots". This trend presents an increasing challenge to you, both in terms of the potential submission of fake profiles by bots completing web based Call-To-Action (CTA) forms on your careers site, and also the impact that the bot traffic may have on the website performance metrics.

The degree to which bot traffic may affect you can vary considerably due to a variety of factors, including industry, location, etc. To assist affected customers in minimising the potential impact of bot traffic and activity, you now have the option to enable a CAPTCHA functionality on your CTA forms.

Recruitment Marketing uses Google reCAPTCHA v2, which presents users with a checkbox for them to interact with and an optional image recognition challenge that is only triggered for suspicious activity.

For more information on how to enable reCAPTCHA on your form based CTAs, refer to Enabling reCAPTCHA on Call-To-Action forms. 

April 2025

Candidate Rediscovery: Silver Medalists

As you engage with candidates during the various stages of the recruitment process, you potentially invest significant amounts of time, effort and organisational resources into building that relationship with the candidate.

In the event that the candidates is not be the successful candidate on that particular occasion, it is important that you are able to effectively track and nurture those silver medalists to allow you to potentially leverage that investment you've already made in that candidate should future opportunities arise where the candidate may be a good fit.

To help you easily track these candidates moving forward, we've introduced the concept of a silver medalist into our Candidate Relationship Management module, and you can easily flag candidates as silver medalists when moving through either their pre or post application journey.

For information on how to utilise these new features, refer to Candidate Rediscovery: Silver medallist.

March 2025

Job Alert subscriptions: categorise candidates

During the early stages of engagement with a potential candidate, the criteria that they select when subscribing for Job Alerts on your Recruitment Marketing powered career site can start to give you useful insight into their areas of interest.

To allow you to more easily utilise this important knowledge, perhaps to categorise them for inclusion in future nurture campaigns related to their specific areas of interest, we have updated our workflow functionality to enable you to utilise the candidate's job alert subscription criteria within if/else logic blocks within the workflow.

The options that candidates select for these criteria can now be used within the workflow logic:

• Category
• Department
• Employment Type
• Location - City
• Location - Country

For example, this new functionality could be utilised to allow any candidates who selected "Technology" as the department when subscribing to job alerts to be automatically tagged or perhaps added to a technology list for future nurture.

For more information, refer to Creating a job alerts CTA and Creating a workflow.

February 2025

Careers site: Date and Time display options

We've heard from customers that they would like to have more control over the format in which dates and times are displayed on their Recruitment Marketing powered careers site.

To provide you with this flexibility, we've introduced two additional settings to the Company details configuration screen.

The date format field allows you to select the preferred display for dates that appear on content such as jobs, blogs, Employee Connections discussions and live chats.

The time format field allows you to select whether times should be displayed in the 12 or 24 hour (aka Military Time) format.

The selected date and time formats are utilised both on the careers site itself and in any related email content blocks.

For more information on updating these settings, refer to Configuring Company Details.

Bulk candidate actions: Add to Workflow

The ability to automate repetitive or frequently completed candidate related tasks via User Triggered Workflows can be a real time saver for you and your team - freeing up vital time to work on more valuable activities.

In addition to initiating a workflow directly from the candidate card or via the Projects screen, we've now made it possible to kick-off such workflows in bulk for a batch of candidates directly from the CRM candidate grid.

For more information on this and other actions available from the CRM candidate grid, refer to Bulk candidate actions.

Additional SSO Configurations available

We've expanded the configuration options available to you when setting up SAML Single Sign On (SSO) for your users and/or candidates.

The new configuration option complements the existing Identity Provider (IdP) initiated SSO flow, where users or candidates first visit your IdP (such as Okta, Ping Identity, MS Entra, etc.) to authenticate before then selecting an option within that system to be logged into Recruitment Marketing, or in the case of candidates, into the secured career site.

Moving forward, you can choose to leave your configuration as is or reconfigure to allow your users or candidates to follow a Service Provider (SP) initiated SSO flow. In this variant of the configuration, your users simply visit the Recruitment Marketing login page, enter their email address, and are then automatically redirected to your IdP to authenticate themselves.

For candidates, when they try to access a secured page on the career site, they are prompted to click a button on your 403 (Forbidden) page, which simply redirects them to your IdP to authenticate themselves. Once authenticated, they are automatically logged into the secured career site and directed back to the page they were originally trying to access. 

For information, refer to SP initiated SSO for users or SP Initiated SSO for candidates.

Career Site SSL Certificate: Renewal Reminders

The ability to configure auto-renewing SSL certificates for your Recruitment Marketing powered career site means that you generally don't have to think about when the certificate is due for renewal, and under normal circumstances the certificate will renew about 45 days before the expiry of the existing certificate, with no human intervention needed.

However, on occasion, changes to your organisation's DNS entries may inadvertently impact the automated renewal process, and to ensure this can be rectified in a timely manner before the expiry of the existing certificate, we've introduced automated email reminders which are sent to the person nominated with the system as your "Company Contact".

For information on these reminders, refer to Domain and SSL options.

AI-Generated Candidate Summarisation

We've heard from many conversations with our customers that screening and qualifying candidates can be one of the most time-consuming phases of the hiring process.

Our new AI-generated candidate summary feature streamlines this step. It gives you a consistent view of each candidate and helps you quickly assess their fit for your organisation based on their skills, experience and education. The summary provides a snapshot of the candidate before you invest more time deep diving into their full profile.

This feature uses AI to generate a summary of the candidate's resume. This summary is displayed on the candidate's card within Recruitment Marketing.

For more information on candidate summarisation, refer to AI-generated candidate summary  

January 2025

Managing workflows: Additional filters

Following the recent enhancements which have allowed you to trigger automated workflows when a candidate is tagged or added to a Project, we've enhanced the Workflows management screen to allow you to more easily identify workflows which are triggered by either of these two events.

You can use the filters to identify which workflows are triggered by the addition of a particular candidate tag, and also easily search to see whether the addition of a candidate to a particular Project is configured to trigger a workflow.

For more information on Workflows, refer to Creating a workflow.

Employee Connections: Updated Live chat landing page

The Live chat landing page has been updated to include three new key features. 

1. The ability to add to calendar - easily add to Google, Outlook, Office 365, Yahoo, or iCal.
2. Pre-ask a question. The pre-asked questions will be available to Admins and Insiders 10 min before the Live chat begins to allow extra time to answer the question.
3. A tutorial of the Live chat, unique to the functionality of an Admin, Insider or Candidate.

For more details on the Live chat, refer to Employee Connections Live chat events.